No surprises then that this is the second in a series of thought-provoking statistics that point towards the rise of Word-of-Mouth marketing. Are you in to it yet???
- 70% of word-of-mouth is face-to-face
- 19% is by phone
- 4% is by email
- 3% is by instant text message
- 1% happens in chatrooms and blogs
(Source: Keller Fay Group)